When the New York Jets began their head coaching search in January, an overwhelming majority of the fan base demanded one thing from the new hire: The new head coach needed to be a culture setter.

Never mind needing someone with schematic expertise or an offensive-minded leader who could develop quarterbacks. Jets fans wanted a leader of menโ€”someone who could instill discipline, accountability, and tangible results early in their tenure.

They got exactly what they asked for in Aaron Glenn. The difference? Jets fans didnโ€™t realize what hiring a culture setter would look like in the early stages.

Now, many want to hit reset again, not realizing that the issues putting the team at 0-6 are a direct result of those same demands.

Culture Setter vs. Winner

Itโ€™s far too early to definitively say whether Glenn was the wrong hire. He could still turn things around in 2025, or he could kickstart a larger rebuild in 2026.

But hiring Glenn in the first place reinforced a long-standing misconception among the Jetsโ€™ faithful: that being a โ€œculture setterโ€ is more important than being a strong schematic mind or offensive strategist.

The 2025 season has been a brutal reminder that this line of thinking no longer works in todayโ€™s NFL.

Examples across the league offer the clearest proof.

Winning is how a team changes its cultureโ€”not slogans, not speeches, and not benching players after penalties. Winning is culture. And the fastest path to winning in the NFL is by finding a quality quarterback.

READ MORE: New York Jets wonโ€™t win until they stop romanticizing โ€˜the planโ€™

Would Dan Quinnโ€™s โ€œculture shockโ€ in Washington have worked without rookie phenom Jayden Daniels? Could Mike Vrabel survive in New England without Drake Maye playing like an MVP candidate?

When a team lacks a young, talented quarterback, it takes much longer to install a new cultureโ€”no matter the coach.

Jets fans believed Glennโ€™s experience as a former player would be enough to turn things around. He could stop the Jets from being one of the leagueโ€™s most penalized teams. He could steer the organization back to winning ways.

But Glenn arrived without a clear long-term plan at quarterback and no firm offensive identity. He brought in a free-agent quarterback with a limited skill set to lead the offenseโ€”a short-term Band-Aid on a long-term problem.

What did Jets fans think was going to happen?

Is another coaching change smart?

Expectations need to be realistic with a new staff. Last season, the Jets had a future Hall of Fame quarterback on the rosterโ€”and still won just five games.

Yes, coaching was part of the problem. But 2024 exposed that the Jets may not have had enough overall talent to spark a significant turnaround, especially without a legitimate answer under center.

Glenn isnโ€™t getting fired after one season. That would cost owner Woody Johnson a significant amount of money, and it would restart a coaching search less than a year after hiring The 33rd Team to conduct the last one. Jets fans need to be prepared for that reality.

READ MORE: How NY Jetsโ€™ Aaron Glenn made a bad decision deeply disturbing

Could things have gone differently if the team hired an offensive-minded coach instead?

Would they have chosen to keep Aaron Rodgers? Would they have found a better option than Justin Fields? Could someone like Liam Coen have elevated the offense and the win column?

Weโ€™ll never know. Because the Jets didnโ€™t hire an offensive-minded individual or a winner with a quarterback. They hired for culture.

Now the team is living with the consequences.

Jets fans wanted the culture changer. Now theyโ€™ll have to accept the plan and see it throughโ€”even if that means a staff with no history of quarterback development will be making a high pick in the 2026 NFL draft.

They got what they asked for. Now comes the hard part.